My Portfolio: Identity & Brand Architecture

My Portfolio: Identity & Brand Architecture


Corporate Identity Logos - Sample

Creating the visual identity of new companies or participating in the re-design for companies whose visuals feel tired or dated represents a series of compelling challenges. The overall look and feel of a corporate identity and how it fills out the brand architecture forces an in depth analysis of a business, peeling away layer after layer until we get to a conceptual idea that encompasses the whole. Really fun stuff.

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